The SightMill NPS Blog
What's happening at SightMill - all about Net Promoter Score
Drive new business with your Net Promoter Score
Tracking and calculating Net Promoter Score is often pushed into the remit of the marketing team and it’s tempting to see NPS as a customer service tool. The reality is that NPS is as much a tool of perception than it is of customer reaction. How potential customers contribute to your NPS surveys - and other online reviews for that matter - plays a significant part in whether they buy and then recommend your company, product and brand.
How investing in customer feedback software pays off
Are you considering customer feedback software? You know it’ll provide great, actionable feedback to improve your customer experience or help improve employee retention, but perhaps you are unsure how to justify the cost or how to determine if it’s a worthwhile investment.
NPS driving best practice customer service from Rackspace
Security was a must-have when we chose a technology provider to manage our servers, however, one of the other key reasons we chose Rackspace is its focus
on a customer-centric approach, using Net Promoter Score at the heart of its
strategy. For us, it made perfect sense for an NPS software provider like
SightMill to partner with an NPS-focussed company like Rackspace!
Customer Experience Blogs to Follow
To give you a broader view from some of the
best bloggers on the subject, we've put together a round-up of the top customer
experience blogs that we’re sure you'll find useful.
How your NPS score affects your bottom line
Most managers and business owners understand, on an intuitive level, that customer satisfaction leads to better business. When someone has a positive experience with your brand, they become a loyal customer, and they come back to repurchase from your brand again and again.
The difference between your promoters and detractors
Here’s the biggest mistake that business owners and customer service managers make in the context of NPS scores: they focus too much on the absolute scores, and fail to look at the bigger picture.
Nurturing Organic Referrals Using Net Promoter Score
It’s a great moment when you see that your current customers have started to promote your brand and products and nurturing these organic referrals is a pivotal step for growing your business.
Unlike traditional nurturing strategies, using the existing customer feedback (and in this case the Net Promoter Score (NPS) framework) pinpoints your audience’s interactions...
Growing Your Business Through Great Customer Service
You’ve been focussed on establishing your business and now have regular customers, a great team who are passionate about your brand and products, and your sights set on growing to the next stage.
A good way to accelerate is to focus everyone in your company on customer service. If you can delight your customers, you will find that they soon become your best marketing channel...
SaaS Startups Benefit from Using Net Promoter Score
Are your customers satisfied?
SaaS companies are agile in
evolving their products and processes. To help drive product development, you need
customer feedback to uncover pain points and prioritize feature