It's really important to act on customer feedback as quickly as possible. How great to delight a customer with a fast response to an issue, so SightMill delivers real-time data.
We call it workflow, and for you it ensures the right person in your team receives the relevant feedback. For example, one of our customers uses SightMill to keep its product development team updated with feedback by workflows linked to Slack. You could setup routing based on customer text or scores and route to your teams by email or using team-tools like Slack.
All this ensures there's no delay in responding to customer feedback and helps send pricing feedback to sales and product feedback to product development.